Fountain Hills Technologies Case Study

Fountain Hills Technologies is a managed services provider that has been serving small and midsize businesses since 2021. The company maintains a focus on manufacturers while pursuing expansion into the finance and insurance space. Fountain Hills Technologies works to empower customers with the tools they need for success through IT consulting and planning as well as cybersecurity and other managed services.

  • Company: Fountain Hills Technologies
  • Industry: Managed Service Provider
  • Location: Fountain Hills, Ariz
  • Established: 2021
  • Interviewed: Christopher Zeunert, Founder and Owner

“It's quite astonishing seeing how some businesses that have been in business for 20-plus years have zero protection [from the dark web]. I'll say, ‘Hey, we just found this on the dark web. I'd like to set up a meeting to discuss this with you,’ and we actually have had some traction.”

Christopher Zeunert, Founder and Owner of Fountain Hills Technologies

The Challenge

Fountain Hills Technologies is a young, rapidly growing company that needs the right tools and solutions to broaden its scope of practice and dark web monitoring affords growth opportunities. The company also needed a way to demonstrate the need for strong security to prospects in the midmarket and SMB space that were unaware of the danger they face, opening the door to conversations about security with prospects as it looks to expand its client base.

Goals of Fountain Hills Technologies – ID Agent Relationship

  • Build a foundation for business growth
  • Demonstrate the need for security improvements to prospects
  • Help Fountain Hills Technologies build and maintain a strong defense against cybercrime for SMB clients

The Solution

New tools helped drive growth for Fountain Hills Technologies. The company found the tools that it needed to expand its security scope through its relationship with ID Agent. Dark Web ID served a twofold purpose by giving Fountain Hills Technologies visibility into clients’ risks while offering reporting features that made it easy to demonstrate the need for security improvements. Fountain Hills Technologies also used Dark Web ID-powered dark web reports and searches when reaching out to prospects to set up meetings, which then became easy sales opportunities.

Other Benefits

Fountain Hills Technologies offers robust and affordable monthly service subscriptions at varying levels to customers and prospects using a host of Kaseya products and services, giving it an edge in attracting new business and gaining a foothold in new market segments.

After opening the door to a security conversation with examples of credential exposure from a dark web search using Dark Web ID, Fountain Hills Technologies is often able to bring up other services that a prospect would benefit from and drive that momentum into closing deals for bundled MSP services.

The company has also had success in reaching prospects via Powered Services Pro’s pre-made marketing campaigns, emails and social media content from the enablement platform.

“Presenting them with that dark web scan really [brings] the cybersecurity conversation to the front of the table.”

Christopher Zeunert, Founder and Owner of Fountain Hills Technologies

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Looking Forward

Fountain Hills Technologies is expanding its offerings with security awareness and compliance training using BullPhish ID. The MSP continues to build its business with new possibilities for expansion into serving midmarket companies.

“Dark web search is a great conversation starter, and it's not that hard of a sell based off the pricing. If there are existing compromises, then it's a pretty easy sell.”

Christopher Zeunert, Founder and Owner of Fountain Hills Technologies
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